Adaptive Technologies

November 2015 - Present

  • Manage marketing efforts for all four companies in the ATI family
  • Track and report spending to stay within budget for all marketing activities
  • New market opportunity and competitor research
  • Track and analyze campaign key performance indicators, recommend and implement strategic improvements
  • Develop, write and manage email campaigns
  • Write and edit press releases, whitepapers, articles
  • Manage PPC advertising campaigns: Google Ads, Facebook, LinkedIn
  • Create content and manage social media channels
  • Graphic design: trade show booths, brochures, flyers, sales sheets, logos
  • Develop and create websites and landing pages in support of sales efforts, PPC campaigns, and new product launches
  • Manage and optimize retail e-commerce website via Shopify content management systems
  • Direct and setup photoshoots; principal photographer
  • Videography, video editing, motion graphics and animated titles, sound editing, voice overs
Garver Graphics

January 2000 - November 2015

  • Provide freelance graphic design and illustration services to clients such as
    • Allen County Public Library
    • American Color
    • Arlington Capital LLC
    • Bentz Photography
    • Brooks Construction
    • Dean and Reed Concepts LLC
    • Fort Wayne Newcomer Magazine
    • Jac & Elsie LLC
    • JRN Construction
    • Retirement Home TV
Enspire Software
Senior Graphic Designer

October 2013 - February 2015

  • Graphic Design: logos, brochures, flyers, billboards, sales collateral
  • Coded html and CSS styling for emails, websites and web apps
  • Created timelines and task lists to help team members and management meet due dates
  • Directed photoshoots and worked closely with photographers
ITT Exelis Defense
Proposal Graphics Lead

February 2008 - September 2013

  • Headed the graphics effort for winning proposals for satellite-based communications products, managed designers and schedules, coordinated graphic process, worked to ensure quality, accuracy and consistency
  • Attained and held security clearance to work with classified materials
  • Worked closely with engineers and staff scientists to visually communicate complicated technical concepts
  • Collaborated with design team to conceptualize and design advertising campaigns for new product lines
  • Responsible for layout and design of ITT Exelis - Night Vision and Tactical Communications newsletter
  • Direct, plan and photographer for various projects
  • Maintained corporate brand guidelines, AP style, and house style throughout all design projects
American Color
Graphic Designer

April 2007 - February 2008

  • Layout and design of Do-It-Best circulars for network members throughout the United States
  • In-store signage, posters and banners
Fort Wayne Newspapers
Graphic Designer

February 2000 - April 2007

  • Conceptualize and design marketing brochures, animated web banner ads, posters, and point of sale displays
  • Design commercial print products such as mailers and inserts
  • Present to advertising agencies on best practices for digital print files and printing success on FWN presses